💄 I just became the first Polish ambassador of Lancôme and first athlete among its brand ambassadors like Zendaya or Julia Roberts... This is huge for me and I’m looking forward to this journey. Stay tuned for more! #IGAxLancome #partnership
World's Highest Earning Female Athlete Iga Swiatek pens latest landmark sponsorship deal
WTATuesday, 16 April 2024 at 06:00
World No.1 Iga Swiatek has been announced as the newest brand ambassador for Lancôme Cosmetics, a luxury makeup brand. The feat saw Swiatek set new records, making it a historic first for both a Polish woman and a female athlete.
Swiatek took to social media to make the official announcement. The reigning Roland Garros champion is currently competing at the Stuttgart Open, where she is the two-time defending champion. The Pole's sponsorship portfolio continues to grow, as she made an estimated $23.9 million last year. The 22-year old was named the world's highest-earning female athlete in 2023. She currently has other brand deals with companies like Visa, Porsche, On apparel, Rolex, LEGO, and Poland's biggest insurance company PZU.
Collaborating with Lancôme will help her express her femininity, says Swiatek
In a post on Instagram, Swiatek revealed her first experience with the beauty brand was she she was given an Idôle perfume by Lancôme as a gift in her teens. With both parties now working together, she also hopes to celebrate her feminine side. Being a tennis player and wearing mostly athletic clothes doesn't give her the opportunity to do so, said the World No.1.
"I liked it a lot and since then I have had some good feelings about the brand," she wrote on Instagram. "I haven’t even thought that I will be announcing my cooperation with a beauty brand like this a couple of years later ... and that I will become the first Polish ambassador of the brand and first athlete among ambassadors like Zendaya or Julia Roberts. This is huge for me."
Read also
Just In
Popular News
Latest Comments
- Players need to STOP TRYING TO JUSTIFY THEIR INCLUSION! They are not ambassadors for women in Saudi Arabia, they are not politicians, and they will never make a difference for females in that 'culture'. This little tennis "tournament" changes nothing. Players were lured by the money, opted to participate, and should just keep their predictable excuses and Women's Freedom Fairy Tales to themselves. Period. Like most things in Life -- one cannot make an argument relating to the Saudi Regime and, at the same time, triple your bank account with their "gifts".
mandoist03-11-2024 - Players need to STOP TRYING TO JUSTIFY THEIR INCLUSION! They are not ambassadors for women in Saudi Arabia, they are not politicians, and they will never make a difference for females in that 'culture'. This little tennis "tournament" changes nothing. Players were lured by the money, opted to participate, and should just keep their predictable excuses and Women's Freedom Fairy Tales to themselves. Period. Like most things in Life -- one cannot make an argument against the Saudi Regime and, at the same time, triple your bank account with their "gifts".mandoist03-11-2024
- Bring 'm on already! Cannot wait.MrAndreeva29-10-2024
- First of all, there is only one laughing emoji in her Insta story and not “several”. Also, you may want to check recent articles which has paparazzi photos of her driving a Porsche🤣Lyca29-10-2024
- Just give her some time to develop without constant scrutinyLyca27-10-2024
