Roger Federer has reportedly invested $54 million into On Running, owning 3% of the brand. The brand has gone public and it is valued at over $10 billion. As a result, Federer's stake is now worth about $300 million!!! (Via @JoePompliano) 💰
Roger Federer showcases business side by turning 50 million into 300
ATPFriday, 01 October 2021 at 09:30
Roger Federer collaborated with On Running some time ago to released a special shoe but the Swiss ace also invested in the brand.
Over a year ago Roger Federer teamed up with On Running to design a release of a shoe called the Roger. It was not a tennis shoe meant for playing but rather one for wearing every day. At that time Federer also invested about 50 million in the brand buying a 3 % share of the company. Recently the company went public and his stake in the company is now worth around 300 million.
A great investment move by Federer who demonstrated his business savvy by teaming up with a brand and adding his name to it. The interest skyrocketed and in turn, he profited heavily. The Swiss ace is currently still recovering from a knee surgery and he was last seen attending the Paris Fashion Week where he used a cane.
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It's unclear when he will return to the courts but if he still uses the cane occasionally than it's still a few months away. It's highly unlikely he will take part in the 2022 Australian Open.
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