Being charitable is very important to the tennis community and many players are champions of different causes. Recently Federer teamed up with Bill Gates for a charity event in South Africa. Now Madison Keys will soon launch her new Kindness Wins initiative. In a statement she said:
"Spreading kindness is and always will be my passion. Everyone has struggled and been negatively impacted by something in their past, including me. I want everyone to know they’re not alone and that there is something we can do about it."
Kindness Wins will be a continuation of the mission that Keys took on in 2016 when she used her platform to support an anti-bullying non-profit focused on girls called Fearlessly Girl USA. Through workshops, in-school programs, summits, and pep rallies, her organization is committed to create a kinder world.
She will joined by other professionals including tennis players to help her with her initiative:
"Soon, I’ll be joined by my fellow champions to not just put words behind our efforts, but take action and make meaningful change. Together, we’ll show the world that kindness wins."
https://twitter.com/Madison_Keys/status/1229782662073798659