Keys to launch the Kindness Wins initiative

Tennis News
Wednesday, 19 February 2020 at 12:00
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Madison Keys is amongst the most charitable female tennis players and she is now expanding on that work with another initiative.

Being charitable is very important to the tennis community and many players are champions of different causes. Recently Federer teamed up with Bill Gates for a charity event in South Africa. Now Madison Keys will soon launch her new Kindness Wins initiative. In a statement she said:

"Spreading kindness is and always will be my passion. Everyone has struggled and been negatively impacted by something in their past, including me. I want everyone to know they’re not alone and that there is something we can do about it."

Kindness Wins will be a continuation of the mission that Keys took on in 2016 when she used her platform to support an anti-bullying non-profit focused on girls called Fearlessly Girl USA. Through workshops, in-school programs, summits, and pep rallies, her organization is committed to create a kinder world.

She will joined by other professionals including tennis players to help her with her initiative:

"Soon, I’ll be joined by my fellow champions to not just put words behind our efforts, but take action and make meaningful change. Together, we’ll show the world that kindness wins."

https://twitter.com/Madison_Keys/status/1229782662073798659

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